Alongside with Sonae Sierra, we brought life to the holiday season, with a 360º virtual reality experience of brand activation, where the visitor finds himself in Santa’s village exploring and visiting the most exciting places while helping Santa to deliver the first Christmas presents.
industry:
Retail
Sonae Sierra
Date:
Christmas Season, 2016
product type:
Virtual Reality Multimedia Installation
Prepare yourself for an unforgettable journey
This immersive experience took place at Sonae Sierra most important Shopping Centers during December 2016.
Shopping Centers
Centro Colombo, CascaiShopping, GaiaShopping, and NorteShopping.
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Number of Visitors
More than 12400 visitors had the chance to embark on this journey.